[BPO Insights] Where We're Going: The Anyreach Vision for the Next 18 Months
The Last Post This is the 130th piece of content I've published in 26 weeks.
The Last Post This is the 130th piece of content I've published in 26 weeks.
Why I'm Writing This This is the last Thursday post in a 26-week series.
The core argument: winning 10 small BPOs in 90 days generates more revenue, more case studies, and more production data than chasing 3 enterprise logos for 12 months.
The Email That Changed Our Pipeline In April, I received an email with a subject line I didn't expect: "You need to talk to my friend.
Six Months of Data, One Clear Story In January, I started publishing weekly analysis of the BPO AI market.
I've used the word "disruption" in some of those posts.
Six Months of Tuition Six months ago, I knew how to build an AI product.
The Most Undervalued Asset in B2B AI Sales Everyone in B2B knows case studies matter.
The Call That Changed How I Think About Customer Size Six months ago, I would have ranked our prospects by agent count.
And in US healthcare, the language that matters most is Spanish.
The Tech Stack That Doesn't Exist Yet Most BPO technology stacks in 2026 look like they were assembled by accident.
The Feature Request That Wasn't Six months ago, I sat in a conference room with a BPO operator who ran a 350-seat operation focused on healthcare scheduling.
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The Pipeline Source Nobody Optimizes Every startup I know obsesses over two go-to-market channels: outbound sales and inbound marketing.
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The Demo That Sells Itself I've done this demo over 200 times now.
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The Market Nobody Is Talking About Every AI company in healthcare is chasing hospitals.
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Some Are More Ready Than You Think.
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What Actually Happened Six months ago, I had a plan.
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Traditional BPO Marketing Is Economically Broken The traditional BPO marketing playbook looks like this: attend 4-6 industry conferences per year at $8K-$25K each.
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The Best Demo Is the One You Don't Give We had a meeting scheduled with a mid-size BPO.
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WISMO, returns and cancellations decide ecommerce support ROI. How six AI platforms compare on order actions, intent-level containment, peak elasticity, and revenue recovery.
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Vapi is a great toolkit — but a toolkit and an operation are different purchases. Six alternatives compared, the build-vs-buy iceberg, and where each path wins.
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The insurance use cases that work in production, the compliance questions that decide the deal, and where voice AI ROI actually concentrates for carriers, MGAs and BPOs.
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Every BPO operator I talk to is asking the same fundamental question: "How do we get AI capability?" The question is simple.
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Each function has different skill requirements, different economics, and different susceptibility to automation.