[Case Study] How Anyreach Approaches Pricing & Commercials for Agentic AI

💰 From Pilot to Platform: How We Approach Pricing at Anyreach

At Anyreach, we believe pricing should be transparent, scalable, and aligned with the value we deliver. That’s why every engagement starts with a pilot—a fixed-fee, time-bound project designed to validate fit and generate results before scaling up.

1️⃣ Pilot Pricing: Grounded in Discovery

Once a detailed Statement of Work (SoW) is created post-discovery call, we run the scope through our internal estimation engine. It calculates effort required across engineering, integrations, and implementation—plus we build in a 25% buffer to account for unknowns. This ensures pilot pricing stays realistic and aligned with client expectations.

Typical pilot ranges by company size:

• Small business: $2,500 – $7,500
• Mid-market: $10,000 – $25,000
• Enterprise: $25,000+

There’s no one-size-fits-all formula. Factors like total project budget, stakeholder buy-in, and whether we’re replacing existing human labor all play a role in shaping pricing. If our automation reduces current costs by 3–5x, it’s usually a strong indicator of healthy long-term ROI.

Pilot Terms Example:

2️⃣ Ongoing Platform Pricing: Usage-Based and Modular

Once the pilot wraps and we move into production, ongoing pricing is structured around modular platform usage—giving teams flexibility to scale based on their needs.

• AI Agent builder
• Dashboard & Reporting
• Simulation Testing
• Human-in-the-loop Inbox
• Telephony Routing & Call Handling
• Knowledge Base Storage
• Workflow & API Integrations
• Unlimited User Accounts
• Automated Web Scraping

3️⃣ Optional Professional Services: Customization & Support at Scale

Clients may optionally subscribe to professional services for enhancements and ongoing support. These are designed to accelerate innovation and ensure high availability as their AI strategy matures.

Enhancement Services Include:

• Omnichannel automation (voice, chat, email)
• Workflow development and API integrations
• AI voice cloning and dynamic scripting
• Personalization, sentiment tuning, and analytics

Support & Maintenance Includes:

• 24/7 monitoring and incident response
• Training, strategy workshops, and account management
• Predictive analytics and disaster recovery
• Feature requests, prototyping, and continuous improvements

Bottom line: Our pricing is designed to scale with your growth and reflect the impact we create. Whether you're running a short-term pilot or deploying voice AI across an enterprise, we aim to deliver ROI that’s measurable, predictable, and future-ready.

Let us know if you'd like a tailored proposal—we’ll meet you where you are.